Tag SME

The power of networking

Marketing partner, Claire Scaramanga hit’s the nail on the head when it comes to networking:
I don’t go to these events with a mission to give my card to as many people as possible. I go with a mission to meet interesting people who can possibly help me at some time and who I can also [...]

Instant brands for small businesses

I have been trawling through job bags to find brand concepts that were not selected by clients during the corporate identity design process. I am selecting and working-up those logos that do not rely on the company name and making them available for a one-time  sale.
This spark plug, for instance would form a great image [...]

Branding and marketing for clubs

I have for nearly twenty years been creating and managing brands for small businesses. And, during this time I have also been actively involved with the marketing of my scuba diving Club, which as a ‘no profit’ organisation doesn’t have much money to throw at marketing.