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	<title>happyspot &#187; SME</title>
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	<description>building brands for small businesses</description>
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		<title>The power of networking</title>
		<link>http://happyspot.net/2009/12/the-power-of-networking/</link>
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		<pubDate>Tue, 08 Dec 2009 14:17:03 +0000</pubDate>
		<dc:creator>Grenville Hamlyn</dc:creator>
				<category><![CDATA[Observations]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[SME]]></category>

		<guid isPermaLink="false">http://happyspot.net/?p=176</guid>
		<description><![CDATA[Marketing partner, Claire Scaramanga hit&#8217;s the nail on the head when it comes to networking:
I don’t go to these events with a mission to give my card to as many people as possible. I go with a mission to meet interesting people who can possibly help me at some time and who I can also [...]]]></description>
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		<title>Instant brands for small businesses</title>
		<link>http://happyspot.net/2009/11/instant-brands-for-small-businesses/</link>
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		<pubDate>Wed, 25 Nov 2009 16:18:17 +0000</pubDate>
		<dc:creator>Grenville Hamlyn</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[SME]]></category>

		<guid isPermaLink="false">http://happyspot.net/?p=54</guid>
		<description><![CDATA[
I have been trawling through job bags to find brand concepts that were not selected by clients during the corporate identity design process. I am selecting and working-up those logos that do not rely on the company name and making them available for a one-time  sale.
This spark plug, for instance would form a great image [...]]]></description>
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		<title>Branding and marketing for clubs</title>
		<link>http://happyspot.net/2009/11/branding-for-clubs/</link>
		<comments>http://happyspot.net/2009/11/branding-for-clubs/#comments</comments>
		<pubDate>Tue, 24 Nov 2009 16:35:32 +0000</pubDate>
		<dc:creator>Grenville Hamlyn</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[SME]]></category>

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		<description><![CDATA[I have for nearly twenty years been creating and managing brands for small businesses. And, during this time I have also been actively involved with the marketing of my scuba diving Club, which as a &#8216;no profit&#8217; organisation doesn&#8217;t have much money to throw at marketing.

Consistency is king
In the case of small organisations such as [...]]]></description>
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